Communication – SOFTCON 2022 https://softcon.ph The Philippine Software Industry Conference Tue, 11 Apr 2017 12:47:49 +0000 en-US hourly 1 https://wordpress.org/?v=6.1.1 Will you be attending Affiliate Summit Europe? https://softcon.ph/will-you-be-attending-affiliate-summit-europe/?utm_source=rss&utm_medium=rss&utm_campaign=will-you-be-attending-affiliate-summit-europe Tue, 11 Apr 2017 12:47:49 +0000 https://mann.vamtam.com/?p=11947

As you're already in London for the LAC 2018, why not arrive a few days earlier and head to Affiliate Summit Europe 2018 too? The event gives you fantastic insight into what’s next on the performance marketing horizon.

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As you're already in London for the London Affiliate Conference 2018, why not arrive a few days earlier and head to Affiliate Summit Europe 2018 too?

Affiliate Summit is back in Europe for the first time in 11 years. The event offers great networking and inspiration and gives you fantastic insight into what’s next on the performance marketing horizon. To find out more about the show, click here.

Tickets for Affiliate Summit Europe 2018, which takes place on the 6th & 7th of February 2018 at the Intercontinental Hotel.

As you're already in London for the LAC 2018, why not arrive a few days earlier and head to Affiliate Summit Europe 2018 too? The event gives you fantastic insight into what’s next on the performance marketing horizon.

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Affiliate Summit Europe 2018

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Workplaces of the World, It’s Time to Tell Your Story! https://softcon.ph/workplaces-of-the-world/?utm_source=rss&utm_medium=rss&utm_campaign=workplaces-of-the-world Fri, 06 Sep 2013 23:35:16 +0000 https://mann.vamtam.com/?p=5357

What an incredible time it is for storytelling. There are so many accessible ways to create stories and so many mediums on which to share them. If you watched any of the Golden Globes this past week, you heard the cries for even more storytelling and story-sharing – it’s through our stories that we all grow.

But it’s not just the stories that are being requested by the masses, it’s “honesty” and “authenticity”. I put these words in quotes because let’s be honest, what we see on screen is generally filtered to various extents, but undoubtedly, the real is craved. I wonder, what if each of our workplaces had a channel that tuned right in to what was happening within our office walls? Who would watch? What’s uniquely happening there? Who would get hooked?

Ever since the very first workplace documentary I made, I was hooked on sharing people’s job stories. Not just because it’s so interesting to meet different people, but because there’s a lot of really good jobs out there whose stories simply are not told. Seemingly boring jobs that could absolutely be someone’s dream job – someone who might not be of age to work quite yet.

Something else I notice happens when our workplaces begin telling their stories – they learn a whole lot about themselves in the process. If you want to crack the code on your company’s employment brand, you have to begin finding and learning its stories. Those stories are not just about covering the responsibilities of the job, it’s revealing the tone, pace, approach and experiences of the people successfully executing that job.

When I met Train Engineer Jackie Pettyjohn, we shadowed her throughout two of the nightshifts she has been working for 20 years on the rail yard in Philadelphia. It was through her story that employees rallied around to celebrate her, but ultimately, surface an enthusiasm and a spirit that represents the company so purely. It’s beautiful.

And then there was Headend Technician Peter Imler, who was working on Long Beach Island for Comcast.

A man who typically works alone most of the day, but is part of a large organization and has a grand responsibility. Peter has accomplished a lot of brave work from his post, and it serves his colleagues well to know more about it.

For those who have begun to take on the positions of “employment branding” and “recruitment marketing” – what is our rallying cry? Can there be an overarching goodwill mission to what we are all doing, recognizing that together we can tell the stories of the workplaces of the world? We can expose individuals to ideas, roles and opportunities they never knew were available.

This has inspired my cry, “Workplaces of the world – tell your stories!” You’ll not only inspire your future workforce, you’ll reveal your company’s true spirit in the meantime.

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What Women Want…From Their Job https://softcon.ph/what-women-want-from-their-job/?utm_source=rss&utm_medium=rss&utm_campaign=what-women-want-from-their-job Wed, 28 Apr 2010 15:22:46 +0000 https://mann.vamtam.com/?p=12448

This is an aside post.

When you attend EBrandCon, connect with your colleagues about how you can make employer brand utopia a reality within your organization. Share your successes in this area. And let’s see if we can create the next chapter in our industry.

Nicole Dorskind leads ThirtyThree - North America, a global employment communications business. She helped launch the U.S. operation in 2009 and has played a major role in growing the organization. Nicole has assisted Fortune 500 companies effectively connect with talent through engaging and inspiring marketing and communication strategies, notably in employer branding, employee engagement and internal communications. From global investment banks and professional service firms to technology and healthcare organizations, Nicole and ThirtyThree have transformed the way their clients engage with talent, aligning the people strategy to the larger organization and delivering tangible value to the bottom line.

Nicole sits on the advisory board of Back on my Feet, a national organization that uses running to aid those experiencing homelessness make positive change in their lives. She is also a member of W.O.M.E.N In America and a mentor in NYC’s Imentor.org. Nicole holds a Bachelor of Arts degree from the University of Wisconsin-Madison, double majoring in Communications and Art History.

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Songs played at conferences and how to use them https://softcon.ph/audio-post/?utm_source=rss&utm_medium=rss&utm_campaign=audio-post Mon, 22 Mar 2010 20:55:06 +0000 https://mann.vamtam.com/?p=299

Mario Peshev piano.

You need to listen to something that focuses you. It needs to keep you motivated, as well as keeping you calm and collected. Ready for business.

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